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Apr 9, 2024
1st Party Data & Unlocking Value in Sponsorship Sales
Unlocking the power of 1P data and integrated digital strategies is crucial for rights holders to secure multi-million pound sponsorship deals in today's market.
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Oct 12, 2022
Why digital is the driver of growth for sponsorship revenues
Sports rights holders need to develop sponsorships that deliver strong, more relevant connections with fans in order to grow brand partnerships.
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